Hunch Voice: Playbook | 2 ways to upgrade your Creative Production process with Hunch

Hunch Voice: This time from Hunch

This time on the Hunch Voice with Ema Moljevic, our Product Marketing Manager, we’re going to ease your creative production struggles with the help of our new updates and features, in the Hunch Platform.

As a guest on this episode, we had Nebojsa Knezevic, Hunch's Head of Product, who’ll better introduce us to our new features and go even further with their role in the Hunch Platform.

Questions answered:

  • What are our new features?
  • Why are they important?
  • What problems do they solve?
  • Who can benefit the most from them?
  • For what type of clients were these features built?

Creative production comes with an inherent cost increase involved in personalization, which is a limiting factor to many marketing activities. Creative export is a tool that can scale thousands of brand assets for digital marketing without an increase in the cost of production or turnaround times.

Also, building dynamic or any multi-version creative comes with a challenge of how it will look in all the versions, with different copies, product photos, or different formats. It comes with the challenge of how to keep brand consistency as well. That’s why it is important to review designed items. The Hunch review and approval tool enables you and your team to collaborate and review designs across the whole catalog in no time.

For better understanding, take a look at the presentation slides.

What would happen if users didn’t have this feature?

If you haven't had the Creative export or Review tool available for your campaigns, the scope of using your creative assets would become smaller. It would mean that the creative could only be used on Meta and its integrations. With these features, creative becomes unchanged and can be used on more placements and on more creatives outside of Facebook.


👉 Next Steps

Online media isn’t about buying advertising space. It's about getting the user's attention.
Dare to differentiate from your competition with stunning dynamic content? How about exceeding your own goals while you're at it?

Reach us out again if you want to go local on Social, we'd be happy to help. Contact your dedicated Customer Success Manager for further details. And in case you're not a Hunch customer yet, sign up for our platform demo.